In 2011, on the occasion of November 25, international day against violence gender, the UA has carried out the campaign "Love me good" especially aimed at promoting affective relations based on respect, freedom and equality, and away from the stereotypes that feeds gender violence among youth.
The message has been broadcast through a triptych which reflected principles of conduct and emotional life for the young and adult population of the University community through the slogan of "love me good". The choice of the phrase relates to the purpose of enhancing the importance of emotional unions egalitarian and free, marked by respect and responsibility, against the relationships that end up being harmful and destructive in many cases for women. The advertising copy and content of the triptych is the work of Fernando Gálligo, psychologist, expert in gender violence and author of the book " My boy hit me but I want you to", where you intend to correct myths and misconceptions still existing today on gender-based violence, as well as discover the major warning signs when it begins a relationship of abuse."
The graphic image has been designed by the artist Eva Armisén. Born in Zaragoza in 1969, he studied fine arts in Barcelona, and soon began to exhibit for the entire Spain. He immediately landed at Arco, the Spain most important contemporary art fair, and that put her in contact with gallerists who shared their way of understanding art: Raquel Ponce, in Madrid; Gallery art peripheral in Lisbon; Safia, Barcelona, or more recently the Andrew Shire Gallery, Los Angeles (USA). Among many other holdings and exhibitions, Armisén has also been one of the selected in the V call Mulier, Mulieris 2010 in the Alicante University Museum, on the occasion of international women's day.
As well as their distribution during the "Salt Pitando" act against the gender violence, sponsored by the Diputación Provincial de Alicante, the triptych was sent to the University community through the Newsletter with the Equality Unit periodically reports its activities.
The campaign was carried out in collaboration with the Vice President for institutional relations and has been funded by the Institute for women, and with the cooperation of the provincial Council of Alicante and the Town Hall of Sant Vicent del Raspeig, who have also contributed financially.