The next Tuesday, Feb. 10, at the Ernest Lluch room of the Faculty of Economics, from 19:00 to 21:00, will conduct the session How to sell videos online.
The session will be given by Rafael Bernabeu, an expert in development of Web sites, creating portals and ecommerce, as well as creating channels on Youtube and Francis Deusa, TV presenter in FrancisTeAyuda and trainer in online marketing.
During the session you will work in the following aspects:
What we present in front of the camera: A good well presented content is much better than a good badly rendered content.
Cameras: differences between recording with video cameras and DSLR, Smartphones, tablets. Use of sound. Recording media (tape, flash card, hard disk).
Lighting: Basic lighting with three points of light.
Creation of a video script.
Recording of people: Foreground, median plane, plane 3/4 plain integer.
Recording in exterior and Interior: lights and shadows, filters, exterior lighting and bounced light.
Production Low cost: Free tools for recording and editing videos.
Video editing: Video editing programs (software). Features and functions. Qualities (HD). Copyright-free music. Soundtrack.
Methodology to upload videos to Youtube: duration of videos, bandwidth of Internet, proper format (mp4 compression), file name. Inclusion of logo and branding. And SEO for positioning
Channel configuration: Inclusion of logo, corporate identity and dimensions of the cover for different devices (TV, mobile, tablets, computer), default values, link with social networks, study of different parts of the channel, the channel SEO... etc.
Attendance is free until the capacity of the room.
University Observatory of labour insertion
Universidad de Alicante Carretera San Vicente s/n 03690 San Vicente del Raspeig Alicante (Spain)